On Tuesday, the company’s new girl group NMIXX entered the K-pop fray with the solitary “Ad Mare.” But just a day considering the fact that the debut, the septet is producing headlines for accusations of plagiarism: The band’s titular “O.O” has appear below fireplace for copying boy band Ateez’s audio online video and its universe.
The audio online video for “O.O” begins with pirate-linked goods laid on the ground and swerves to zoom into a huge galleon in a nondescript location. And in line with the explanation, Atinies, the official fandom title for Ateez, has pointed out that the clip shares numerous similarities to the boy band’s music movie, stressing it is an problem that “cannot be disregarded.”
Lovers took to social media, with a person commenter crafting, “It’s extra than a few of scenes that remind of Ateez’s music video clip. Also, if you look intently at how the album is released, not only did the group plagiarize the concept, but also copied Ateez’s universe.”
“It’s not a common principle (in the K-pop scene), and a lot of components, together with the pirate graphic and the setting, overlap,” the commenter added.
Lovers have specified in specific scenes in which every single of the bandmates surface by hunting at the sky with a city track record, sky sailors shifting in a pink cloud and burning ships that seem in NMIXX’s new music movie as basically similar to the pirate concepts employed by Ateez for the new music video clip of “Illusion.”
As soon as the new music video clip was produced, hashtags like “JYP should really explain plagiarism” and “JYP should apologize for plagiarism” began trending on Twitter. JYP Enjoyment has not yet produced an formal assertion concerning the difficulty, as of press time.
A “universe” in K-pop describes the full bundle of a band’s musical features, kinds, creativity and visuals. And for Ateez, pirate-themed tales have been at middle stage of their universe theory because the group’s debut in 2018 with “Pirate King.” The group has since described by themselves as K-pop corsairs with ships, swords and sea monsters.
The band’s 5-part “Treasure” album sequence, launched from 2018 to 2020, utilizes the sea and sailing as a motif. The group also has used props like the wreckage of a ship and chief Hong-joong dressing up as pirate king, vividly demonstrating their principle revolves all-around pirates.
Not only is NMIXX’s new music online video for “O.O.” facing allegations of plagiarism, but the band’s principle movie titled “New Frontier: Declaration” is accused of copying Ateez’s “Declaration” from the band’s very first EP, “Treasure EP. Map to Response,” produced in 2020.
Digipedi, the studio that produced the music movie for “O.O,” has collaborated with Ateez prior to, but followers found out that the studio did not make the tunes video for “Illusion.”
In the meantime, NMIXX launched a four-song deal Tuesday, and the septet is anticipated to keep on its promotions.
By Park Jun-hee ([email protected])